Zygo

Zygo, based in the US, is a provider of innovative swimming headphones that stream audio directly from mobile devices while in the water, enhancing the swimming experience with high-quality sound and functionality. Founded in 2017 and headquartered in Los Angeles, US, Zygo specializes in designing advanced swimming headphones. The company has raised a total of USD 2. 5 mn in funding through a SEED round led by Five Four Ventures in March 2022, which will support their production and development efforts.

Zygo was co-founded by Charlie Melvoin and Sheera Goren, who bring a wealth of experience in tech product development. Zygo's core offering is a revolutionary pair of swimming headphones designed to stream audio directly from a mobile device to the headset while in the water, utilizing patented bone conduction technology. This innovative product allows users to enjoy music, podcasts, and live audio during their swim, transforming the traditional swimming experience. The headphones feature a streamlined design with enhanced audio quality, a longer battery life, lap counting capabilities, and on-the-go charging.

Zygo primarily targets swimmers who are keen on integrating multimedia into their workouts, with 70% of customers reportedly using the product every time they swim. The company markets its products primarily in North America and Europe, catering to both amateur and professional swimmers who are looking for a seamless audio experience underwater. Zygo generates revenue through direct-to-consumer transactions, with its flagship product, the Z2 swim headphones, priced at USD 329. Customers can purchase the headphones through the company's online store, with transactions typically conducted via credit card or other digital payment methods at checkout.

The company also promotes its app, which enhances the user experience by offering features such as workout tracking and personalized playlists, potentially increasing customer retention and engagement. While Zygo's business model focuses on individual sales, the inclusion of exclusive discounts and early access to limited product releases may encourage repeat purchases and foster customer loyalty within the swimming community. In March 2022, Zygo raised USD 2. 5 mn in Seed funding to support their growth initiatives.

The funds will be utilized for production to meet order demand and for further research and development, which includes rolling out new features such as metric tracking in their app, offering multiple sizes of headphones, and developing a charging case with a built-in battery. Zygo plans to expand its market presence in North America and Europe, targeting to launch new products by the end of 2023.