Zenreach, Inc.

Zenreach, Inc. provides data-driven marketing solutions by leveraging customer insights gathered through WiFi networks, enhancing marketing strategies for businesses in various sectors. Founded in 2012, Zenreach, Inc. is based in San Francisco, US, and specializes in marketing solutions utilizing WiFi data analytics.

The company has completed a total of 8 deals, with its most recent funding round occurring on August 9, 2018. Zenreach raised USD 14 mn in Series B funding, bringing its total amount raised to USD 12. 715 mn and a current valuation of USD 209. 894 mn.

The founder, Jack Abraham, has a history of entrepreneurial ventures. Zenreach specializes in WiFi marketing solutions tailored for businesses across sectors such as retail, food and beverage, entertainment, and hospitality. Their services empower businesses to utilize customer data collected from WiFi networks to create targeted marketing campaigns, thereby improving customer engagement and understanding audience behavior. Zenreach generates revenue through a subscription model, where clients pay for access to their WiFi marketing platform and associated services.

Pricing plans are tiered based on the scale and number of locations serviced, enabling various business sizes to effectively leverage their offerings and fostering ongoing client relationships that contribute to continual revenue growth. Zenreach plans to leverage its recent USD 14 mn funding from August 2018 to enhance its product offerings and expand into new geographic markets. Upcoming new products are in the design phase, although specific release dates have not been disclosed. The company aims to target additional regions in North America and select areas in Europe to broaden its reach and client base.