Yoto Limited

Yoto Limited, based in the UK, specializes in innovative audio platforms that offer a screen-free experience tailored for children, enhancing imagination and learning through engaging content. Founded in 2015 and headquartered in London, UK, Yoto Limited creates audio devices designed for children. The company has undergone notable growth without any reported changes in business strategy. Ben Drury, who also serves as CEO, leads the team.

Yoto has successfully raised GBP 18. 21 million in its latest funding round, which was led by the Chan Zuckerberg Initiative, with total funding raised amounting to GBP 18. 21 million and a current valuation of GBP 140. 46 million.

Yoto Limited specializes in screen-free audio platforms for children, primarily offering the Yoto Player and Yoto Mini. The Yoto Player is priced at USD 99. 99 while the Yoto Mini is available for USD 69. 99.

Both devices utilize Yoto Cards, which provide access to various audio content, including stories and educational material, catering to children of different age groups. Yoto aims to stimulate imagination and learning, serving over 1 million families across markets in North America, Europe, and Australia. In 2023, Yoto Limited reported revenue of GBP 63. 43 mn, with an EBITDA of GBP -2.

94 mn. Revenue is generated through direct sales of the Yoto Player, Yoto Mini, and individual Yoto Cards, along with subscription services such as the Yoto Club, which enhances customer engagement and loyalty. In October 2023, Yoto Limited secured GBP 18. 21 million in Series B funding to support its expansion into new global markets and to continuously upgrade its product offerings.

The funding will also aid in extending its content collection and Yoto Originals publishing, ensuring a diverse range of audio experiences for children.