Yapster
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Yapster - overview
Established
2015
Location
London, -, UK
Primary Industry
Software
About
Based in Delaware, US, and co-founded by Rob Liddiard (CEO) and Craig McMillan (CTO) in 2015, Employee Republic Ltd doing business as Yapster, operates as an information technology company providing a fully integrated mobile communications platform. Some of the firm’s clients include Krispy Kreme, Ann Summers, BrewDog, Nobu Hotel, Vision Express, etc. In January 2023 the firm was acquired by Sona a portfolio company of Gradient Ventures, Novator, and Speedinvest. The company’s communications platform provides is featured with KPI (key performance indicator) Gamification that converts the client’s commercial data into live games between sites.
The platform enhances real-time engagement and communication through sharing of one-to-one and group messages, flash polls, and posting to a social newsfeed, and stimulates friendly competition between colleagues through gamification.
Primary Industry
Software
Sub Industries
Gaming, Customer Relationship Management, Content Management Software
Website
www.yapster.info
Verticals
Mobile Apps
Company Stage
Add-on
Total Amount Raised
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