Yalla Play

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Yalla Play - overview

Established

2012

Location

Austin, TX, US

Primary Industry

Software

About

Yalla Play is a mobile gaming company specializing in real-time multiplayer applications that integrate advanced AI technologies to enhance user engagement and gameplay. Yalla Play, founded in 2012 and headquartered in Austin, US, is focused on developing mobile gaming applications. The company has pivoted towards real-time multiplayer games, and its CEO and founder, Kareem Seddik, has extensive experience in the gaming industry. Yalla Play has raised a total of USD 0.


60 mn through funding rounds, with the most recent funding deal occurring on September 21, 2018, led by IM Capital and supported by Berytech Fund. Yalla Play specializes in the development of mobile gaming applications, focusing on real-time multiplayer games that leverage advanced AI technologies. Its flagship products include Spades Masters, an acclaimed card game published by Miniclip, and Tarneeb Masters, a popular traditional Middle Eastern card game. Additionally, Yalla Play is preparing to launch Zombie World, a fast-paced top-down shooter that emphasizes strategic gameplay.


The primary end-users are mobile gamers, with significant traction in markets like the United States and potential in the Middle East and other regions, aiming to create interactive gaming experiences that emphasize Player vs Player mechanics. Yalla Play generates revenue through its mobile gaming applications by engaging consumers via app downloads. The monetization strategy includes in-app purchases, allowing players to enhance their gaming experiences. Spades Masters and Tarneeb Masters utilize a free-to-play model, and partnerships with established publishers like Miniclip enhance market reach and user engagement, contributing to a robust revenue stream from a diverse mobile gaming audience.


Looking ahead, Yalla Play plans to expand its product offerings and market reach. The company is set to launch Zombie World in the near future, which emphasizes immersive gameplay. Following the recent funding of USD 0. 60 mn raised in September 2018, Yalla Play aims to utilize these resources to further penetrate new markets, especially in the Middle East and beyond, by enhancing its marketing and development efforts.


Current Investors

Berytech Fund, IM Capital

Primary Industry

Software

Sub Industries

Gaming

Website

www.yallaplay.com

Verticals

Mobile Apps

Company Stage

Growth Stage/Expansion

Total Amount Raised

Subscriber access only

Yalla Play - employee data

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