Xinu

X I N Ú Perfumes, based in Mexico, specializes in crafting and distributing high-quality fragrance products, including perfumes and home scents, designed to enhance sensory experiences inspired by nature. Founded in 2016, X I N Ú Perfumes operates out of Ciudad de Mexico, Mexico, creating a diverse range of fragrance products. The firm has made one significant deal, with the most recent occurring on November 13, 2025. The company was established by individuals dedicated to the craft of perfumery, but specific founder details are not available.

X I N Ú Perfumes specializes in the creation and distribution of a diverse range of high-quality fragrance products, including perfumes, home scents, and body care items. Their product line includes signature perfumes like Aguamadera Xinū and Copāla Xinū, as well as candles and body care products designed to enhance both personal well-being and home ambiance. The company targets individual consumers seeking luxury scented products and retailers interested in unique fragrance lines, primarily marketing in Mexico and the United States. The revenue structure of X I N Ú Perfumes primarily derives from direct-to-consumer sales through their online platform, where customers can purchase individual products and curated gift sets.

Their flagship products are sold at a premium price, reflecting the quality behind each item. Transactions typically occur as one-time purchases, with potential customer loyalty opportunities via subscription models. Pricing strategies align with the luxury market, offering distinct value propositions to consumers. Promotional initiatives may include free shipping on orders exceeding a specific threshold, encouraging higher transaction values.

In November 2025, X I N Ú raised an undisclosed amount of venture funding from New Incubation Ventures. The company intends to utilize this funding to grow its business, scale operations, and enter additional markets. Future plans include the launch of new fragrance products and expansion into new geographic regions, with specific areas targeted for growth not specified at this time.