Worth AI, Inc.

Worth is a technology company focused on automating onboarding and underwriting processes for financial institutions, enhancing accuracy and efficiency through advanced data solutions. Worth, established in 2023 in Orlando, US, specializes in providing innovative automation solutions for financial institutions. The company has successfully completed 4 deals. The latest funding round, a Seed round, took place on March 11, 2025, raising USD 20.

00 mn led by TTV Capital, with participation from DeepWork Capital, Florida Funders, Florida Opportunity Fund, and Ingeborg Investments. The founder's history is not specified, nor are there mentions of subsidiaries or notable pivots in business strategy. Worth offers a comprehensive platform that automates onboarding and underwriting processes for financial institutions, leveraging its extensive database of over 242 million small businesses. The core product, Worth Pre-Fill, utilizes artificial intelligence and direct data integrations to pre-fill applications with minimal information—specifically just three fields: Name, Address, and Tax ID/EIN—significantly reducing manual entry and enhancing accuracy.

Additional offerings include customized onboarding solutions, predictive risk monitoring, and the Worth Score™, an AI-driven credit scoring tool that aggregates data from multiple sources to assess business risk effectively. The company serves various sectors, including financial institutions, fintechs, credit unions, and payment processors, primarily in North America and Europe. By enabling seamless customer onboarding and fraud prevention, Worth addresses critical pain points such as lengthy application processes and high abandonment rates, facilitating faster approvals and improved compliance across these markets. Worth's revenue model is primarily based on business-to-business transactions, where financial institutions and fintech companies subscribe to its services for onboarding and underwriting automation.

The company engages clients through a subscription model, providing access to its platform's features, such as the Worth Score™ and predictive monitoring tools designed to enhance decision-making processes. Transaction structures involve partnerships where clients pay fees based on the volume of transactions processed or on a per-transaction basis for using specific services. The pricing plans reflect the scale and customization of the services offered, with flagship offerings such as Worth Pre-Fill and Worth Custom Onboarding providing significant value to clients by streamlining operations and reducing manual efforts. These tailored solutions support the growth of enterprises by enabling them to make informed, data-driven decisions while operating within a compliant framework.

In March 2025, Worth raised USD 20 million in seed funding led by new investor TTV Capital, with participation from other new investors Ingeborg Investments, Florida Opportunity Fund, and returning investors Florida Funders, DeepWork Capital. The company will use the funding to scale up its organization. Worth plans to introduce new products focused on enhancing customer onboarding experiences in the coming year and aims to expand its services into additional markets across Europe by the end of 2025.