Wonder Brands S.A. de C.V

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Wonder Brands S.A. de C.V - overview

Established

2020

Location

Mexico City, -, Mexico

Primary Industry

Internet

About

Based in Mexico City, Mexico, and founded in 2020, Wonder Brands operates as a holding company for digital sales brands in Latin America that sell on online platforms such as Amazon and Mercado Libre. The company was founded by Federico Malek and Nicolas Gonzalez Luna. In August 2023, Wonder Brands raised USD 15. 5 million in Series A funding co-led by IDB Invest and Mountain Nazca, with participation from CoVenture, and Korify Capital.


GBM Ventures, Infinitas Capital Group, and SilverCircle also participated in the round. Wonder Brands' team is composed of Latino business experts and investors that offer a sequential process for investing and partnering with digital brands. The company selects brands that are highly sought after in the market and proceeds with offering the brands the necessary resources from negotiations to be able to have the brands arrive at informed decisions. Partner brands of the company are partnered with e-commerce experts that provide support in online marketing, technology, data science, and customer experience.


The company generates revenue through its investments in its partner brands.


Current Investors

QED Investors, Global Founders Capital, Hi Ventures

Primary Industry

Internet

Sub Industries

Consulting Services, Market Research & Consulting, Internet, Sales & Marketing Software

Website

www.wonderbrands.co

Verticals

E-commerce

Company Stage

Series A

Total Amount Raised

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