Woliz

Based in Morocco, Woliz offers a digital platform that empowers nanostores with integrated technology solutions, enhancing their operations and competitive edge in the retail sector. Woliz, founded in 2025 in Casablanca, Morocco, provides digital solutions for nanostores aimed at improving their operational efficiency. The company completed its latest funding round in December 2025, raising USD 2. 2 mn in pre-seed funding from Saham Assurance.

Woliz provides advanced technology solutions tailored specifically for nanostores, allowing these retailers to enhance their operational capabilities and compete effectively in the modern retail landscape. The core offerings include an integrated app and AI-driven point-of-sale (POS) system designed to streamline store management and optimize customer interactions. By combining digital tools with in-person support, Woliz ensures that store owners can adopt technology seamlessly into their existing workflows. The company primarily serves micro-retailers in urban markets, focusing on regions with high-density populations where nanostores play a crucial role in local commerce.

This approach fosters a community-oriented retail ecosystem, empowering store owners to meet the evolving demands of consumers while maintaining a personal touch in their service. Woliz generates revenue through a structured model that encompasses subscriptions and partnerships with nanostores. Clients typically engage in a partnership framework where they subscribe to the Woliz platform, benefiting from ongoing support and access to advanced technological tools. The pricing structure is designed to accommodate the unique needs of small retail businesses, ensuring affordability while delivering value through flagship services like the AI-powered POS system.

Transactions occur directly between Woliz and its retail clients, with fees applied based on subscription tiers that correspond to the level of service and features utilized. This model not only promotes loyalty among retailers but also encourages scalability as nanostores grow and evolve within the retail ecosystem. In December 2025, Woliz raised USD 2. 2 mn in pre-seed funding from Saham Assurance.

This funding will be utilized to support the company's modernization initiatives and advance its financial inclusion efforts. Future plans include launching new product features designed for enhanced store management and expanding into additional urban markets across Morocco by 2026.