Wisocial
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Wisocial - overview
Established
2013
Location
Pesaro, -, Italy
Primary Industry
Telecoms
About
Based in Pesaro, Italy, and Founded in 2013 by Martino Massalini, Lorenzo Sorace and Luca Giraldi, Wisocial is a developer of a marketing automation tool designed to connect businesses to their customers through objects, products and devices. The company is part of Cherry Merry Lab which has created other products based on wifi technology (WiFi SimpleSpot). The company’s CEO is Martino Massalini. In October 2013, the company raised EUR 0.
03 million in VC funding from B-Ventures in exchange for a 10% stake. The Company’s platform consists of a hardware device that connects an ADSL router to the company's backend server to deliver its service. The platform gives users a free wifi connection and reaches customers’ social friends any time they check in. Customers using WiSocial can be reached by the participating retailers.
Based on the social profile and interactions of the user, retailers can put customized messages and offers. The company employs engineers, web specialists, designer service, and user experience specialists. The company automatically gathers data from customers and potential customers for retailers by ensuring their privacy through numerous contact points including website, email, CRM and management, social network, Wi-Fi, hardware, surveys and QR codes. The company creates and maintains channels of interaction with customers, allowing retailers to increase revenue through upselling custom activity in real-time.
The company has an estimated 7 employees with annual revenue of 257. 3K. The company’s future growth plans include enabling customers to reach their social friends through Twitter, Foursquare and Google+ other than just Facebook and to become the fastest growing business on the market.
Current Investors
B-Ventures
Primary Industry
Telecoms
Sub Industries
eMarketing/Digital Marketing, Internet Service Providers
Website
www.wisocial.net
Verticals
Cloud Computing
Company Stage
Early Stage
Total Amount Raised
Subscriber access only
Wisocial - timeline of key events
Wisocial - financials
| Fiscal Year Ended | Dec 31, 2013 | Dec 31, 2014 | Dec 31, 2015 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 60,916 | 58,746 | 153,191 | 70,499 | 166,327 | 207,125 | 275,005 | 98,550 | 98,378 | - | - | - |
| % Revenue Growth (YoY) | - | (3.6%) | 160.8% | (54.0%) | 135.9% | 24.5% | 32.8% | (64.2%) | (0.2%) | - | - | - |
| EBITDA (USD) | (1,697) | 939 | 55,504 | 37,281 | 29,076 | 105,335 | 229,153 | 38,263 | 66,986 | - | - | - |
| Operating Income (USD) | (2,055) | (2,228) | 32,609 | 11,686 | (808) | 50,909 | 179,826 | 29,800 | 56,989 | - | - | - |
| Operating Margin | (3.4%) | (3.8%) | 21.3% | 16.6% | (0.5%) | 24.6% | 65.4% | 30.2% | 57.9% | - | - | - |
| % EBITDA Margin | (2.8%) | 1.6% | 36.2% | 52.9% | 17.5% | 50.9% | 83.3% | 38.8% | 68.1% | - | - | - |
| NET Income (USD) | (2,888) | (3,309) | 25,678 | 11,673 | (1,041) | 46,924 | 157,159 | 24,388 | 44,598 | - | - | - |
| % Net Margin | (4.7%) | (5.6%) | 16.8% | 16.6% | (0.6%) | 22.7% | 57.1% | 24.7% | 45.3% | - | - | - |
Wisocial - employee data
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