Wisebirds

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Wisebirds - overview

Established

2013

Location

Seoul, -, South Korea

Primary Industry

Marketing/Advertising

About

Wisebirds is a digital marketing and technology firm focused on providing customized advertising solutions that leverage data-driven strategies to optimize media performance and enhance creative effectiveness. Founded in 2013 in Seoul, South Korea, Wisebirds operates as a specialized digital marketing firm offering tailored advertising services. The company has successfully completed a total of 4 deals, with its latest funding round being an Add-on Trade Sale that raised KRW 37,000 mn led by Mirae Technology. To date, Wisebirds has raised a total of KRW 49,000 mn in funding.


Wisebirds specializes in digital marketing, offering display advertising, search advertising, video advertising, and mobile advertising. These services cater to diverse sectors, focusing on enhancing brand visibility, customer engagement, and conversion optimization. The company operates across South Korea and Japan, employing localized strategies to meet client needs and utilizing data insights for sustainable growth. For the fiscal year 2024, Wisebirds reported a revenue amount of KRW 22,588,326.


20, with an EBITDA of KRW 2,018,784. 60. The company generates revenue primarily through B2B service agreements, which involve fixed fees or performance-based pricing related to its advertising solutions. Wisebirds plans to leverage its recent venture funding from E&F Private Equity to develop new digital marketing products aimed at enhancing client engagement.


The company is also seeking to expand into additional markets in Asia by 2025, intending to enhance its service offerings and improve client reach. This strategic growth is supported by the latest funding round, aimed at strengthening their product development and market expansion efforts.


Current Investors

Corstone Capital, Mirae technology, Kiwoom Securities

Primary Industry

Marketing/Advertising

Sub Industries

Marketing/Advertising

Website

www.wisebirds.co/#main

Verticals

AdTech

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Wisebirds - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
InvestmentCompletedWisebirds-

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