White Cup, Inc.

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White Cup, Inc. - overview

Established

2020

Location

-, ID, US

Primary Industry

Software

About

Founded in 2020 and based in Idaho, US, White Cup, Inc. is an information technology company that offers software solutions. It was created by combining Compass Sales Solutions, MITS, and Tour de Force. In September 2020, Eden Capital Management formed White Cup, Inc.


As of 2024, the company is led by its CEO, Matt Mullen. White Cup provides CRM, BI, and pricing solutions for distribution companies that help distributors improve their sales operations and increase profitability. The company’s product line includes White Cup CRM, a customer relationship management software that helps businesses manage leads, track sales opportunities, automate workflows, and improve customer relationships; White Cup BI, a business intelligence platform that provides real-time insights into sales performance, customer behavior, and product trends; White Cup Pricing, a pricing optimization tool that helps businesses set optimal prices for their products and services; and many more.


Current Investors

Eden Capital

Primary Industry

Software

Sub Industries

Analytics & Performance Software, Application Integration Software, Customer Relationship Management

Website

www.whitecupsolutions.com/

Verticals

Cloud Computing

Total Amount Raised

Subscriber access only

White Cup, Inc. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedSales Management Plus-
Add-onCompletedMITS-
Add-onCompletedTour de Force, Inc.-
Add-onCompletedCompass Sales Solutions-
Company FormationCompletedWhite Cup, Inc.-

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