Whalar Group
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Whalar Group - overview
Established
2016
Location
London, -, UK
Primary Industry
Marketing/Advertising
About
Based in London, UK, and founded in 2016, Whalar Limited is a technology-driven advertising and media company that offers global brands the opportunity to connect with social media influencers. The company was founded by Robert Horler (CEO), Neil Waller, Keely Cat-Wells, and James Street. In May 2025, Whalar Group raised an undisclosed amount of venture funding led by an individual investor, with participation from Shopify Ventures, and other individual and unspecified investors. As of 2023, the company's clients include prominent brands such as Pfizer, H&M, GUCCI, Google, Disney, and several other companies.
The company's platform helps brands find influencers who match their target audience. It includes creator talent management, brand partnership expertise, proprietary technology, and a specialized Web3 practice. Additionally, they offer a digital content marketplace that allows collaboration with Instagram creators based on content creativity, quality, engagement, and suitability for brand partnerships. The company will use the May 2025 funding to accelerate its expansion and development.
Current Investors
Shopify Ventures
Primary Industry
Marketing/Advertising
Sub Industries
Advertising Agencies & Media Buyers, Web Applications
Website
www.whalar.com
Verticals
AdTech
Company Stage
Early Stage
Total Amount Raised
Subscriber access only

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