WayUp Sports

Have updates for this profile? Please contribute data

= Subscriber Access Only

You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.

With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.

WayUp Sports - overview

Established

2021

Location

6th of October, -, Egypt

Primary Industry

Consumer Products

About

Based in Giza, Egypt, and co-founded by Mohamed Afifi, Omar Afifi, and Basma Afifi in 2021, WayUp Sports operates as a software-as-a-service (SaaS) company offering a customer feedback platform for managed service providers. In November 2023, the firm raised seed funding co-led by investors Beltone Venture Capital and The Sports Index.   The company through its online retail platform offers a wide range of sports and fitness products, catering to men, women, and kids, emphasizing running, lifestyle, training, tennis, and other sports categories. The range of products offered by WayUp includes athletic footwear, apparel, accessories, and supplements from brands like Nike, Adidas, Reebok, etc.


The company plans to utilize the November 2023 funding to expand its market reach, introduce the WayUp Sports private brand, and improve user experience.


Current Investors

Beltone Capital

Primary Industry

Consumer Products

Sub Industries

Recreational Hobbies & Sporting Goods, Recreational Product Stores

Website

www.wayupsports.com/

Verticals

E-commerce, Mobile Apps

Company Stage

Angel & Seed

Total Amount Raised

Subscriber access only

Time to go Pro

Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.