VPLUS
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
VPLUS - overview
Established
2014
Location
Beijing, -, China
Primary Industry
Marketing/Advertising
About
Established in 2014 and based in Beijing, China, VPLUS is an operating platform that focuses on commercial complex entertainment and fashion theme exhibitions and marketing activities. The company has strategic cooperation with Longshi Entertainment. In 2014, it obtained the Hello Kitty image authorization and launched a Hello Kitty national-themed tour. In June 2015, VPLUS raised CNY 30 million in series A funding from new investor China Mobile Games and Cultural Investment Limited.
With animation, games, movies, and entertainment as its creative core, VPLUS has developed an operating platform for themed exhibitions and marketing activities. The platform can optimize the IP derivatives supply chain and provide personalized marketing solutions. It also provides the planning of commercial and entertainment themed exhibitions and the integration and operation of various fan communities.
Current Investors
China Mobile Games and Cultural Investment Limited
Primary Industry
Marketing/Advertising
Sub Industries
Business Support Services, Advertising Agencies & Media Buyers, eMarketing/Digital Marketing
Company Stage
Series A
Total Amount Raised
Subscriber access only
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.