Visible Capital Ltd

Visible Capital Ltd is a fintech company specializing in streamlining the financial advisory process through real-time data integration and open banking technology, enhancing client engagement for financial advisors. Founded in 2018, Visible Capital Ltd is based in Edinburgh, UK. The company focuses on providing innovative solutions that enhance the financial advice journey for clients. Richard Braidwood, the founder, has a history of entrepreneurship, although specific details on other ventures are not provided.

In December 2019, Visible Capital raised GBP 850 thousand in Seed funding from Techstart Ventures and individual investors, valuing the company at GBP 3. 15 million post-money. Visible Capital offers a comprehensive suite of solutions designed to enhance the financial advice journey by unlocking value from client data. Their core products revolve around the integration of real-time financial data through open banking technology, providing insights into clients' income, expenditures, pensions, savings, and investments.

This data empowerment streamlines the financial advisory process, enabling advisors to monitor clients' financial behaviors over time and tailor their services accordingly. The company serves financial advisors and institutions in the UK and regions supporting open banking initiatives, facilitating seamless access to pertinent client data. Visible Capital's revenue model is primarily structured around subscriptions and partnerships with financial institutions and advisors. The company generates income by providing access to its open API, allowing clients to integrate its solutions into existing systems.

Advisors benefit from a subscription model, paying a periodic fee to access real-time financial data and insights for their clients. The pricing structure varies based on data access requirements and the number of users within a firm, while partnerships with banks and financial service providers further enhance its service offerings. Visible Capital plans to leverage its recent Seed funding, raised in December 2019, to support future growth initiatives. The focus will be on developing new products designed to expand its service offerings and enhance client engagement.

Additionally, the company aims to explore opportunities for expansion into new markets by targeting regions that are actively adopting open banking solutions. Details regarding specific product launches or geographic targets have not been disclosed, but the funding will likely facilitate these strategic initiatives.