VeraData Holdings, LLC
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VeraData Holdings, LLC - overview
Established
2007
Location
Fort Myers, FL, US
Primary Industry
Software
About
Based in Florida, US, and founded in 2007, VeraData Holdings, LLC is a decision science and fundraising platform firm that generates superior direct marketing campaign results by utilising next-generation analytics and omni-channel data. Michael Peterman is the founder and as of 2022 he serves as the CEO of the company. In November 2022, Beringer Capital acquired VeraData Holdings, LLC. The company provides solutions for non-profits, including acquisition strategies, donor development strategies, digital advertising, strategic audits, and campaign analytics.
The firm also offers solutions for advertisers, including prospecting strategies and customer development strategies. VeraData's areas of expertise include gathering, arranging, and safeguarding data; mining and analysing it for insights; defining data sets suitable for modelling; developing and accessing AI and ML models to achieve specific KPIs; designing statistically valid testing scenarios; developing strategies to uncover hidden opportunities; and reporting results to clients and agency executives.
Current Investors
Beringer Capital
Primary Industry
Software
Sub Industries
eMarketing/Digital Marketing, Sales & Marketing Software, Analytics & Performance Software
Website
www.veradata.com
Verticals
Artificial Intelligence, Big Data
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
VeraData Holdings, LLC - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | VeraData Holdings, LLC | - |
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