Utrust

Utrust is a financial technology company that specializes in enhancing the efficiency and transparency of electronic payments and financial management for both businesses and individuals. Founded in 2016 by Kamilla Vostroiglova, Nuno Correia, and Roberto Machado, Utrust is headquartered in Guangzhou, China. The company focuses on providing innovative financial solutions in the fintech sector. In May 2019, Utrust raised CNY 318 million in a Series A funding round led by Poly Investment Holdings, which acquired a 45% stake in the company.

This funding represents the total amount raised by Utrust. Utrust primarily offers financial technology solutions that enhance the efficiency and transparency of financial transactions. Their core product suite includes a platform for electronic payments, financial management, and investment services, catering to corporate clients and individual users alike. This platform employs advanced data analytics to support informed financial decisions, addressing needs in financial planning and transaction tracking.

The company serves a diverse clientele, including SMEs and retail consumers across China and Southeast Asia, with services launched in urban centers where demand for efficient financial solutions is increasing. Utrust generates revenue through a combination of subscription models and transaction-based fees for their financial services. Clients access the platform through a tiered subscription plan, allowing them to utilize features such as payment processing and investment tools. The company charges fees per transaction processed, varying by the service utilized, including electronic fund transfers and investment service fees.

Their flagship financial management software is designed for both B2B and direct-to-consumer interactions, ensuring value across different sectors and catering to the financial capabilities of their target market. Utrust plans to leverage the CNY 318 million raised in their Series A funding round to support the development of new products and expand into new markets. This includes designing innovative features for their existing platform and targeting growth in Southeast Asian markets by 2022. Recent funding will facilitate these initiatives, allowing Utrust to enhance their offerings and improve market penetration.