Up Kuajing

Based in Shenzhen, China, and established in 2021, Shenzhen Xiangshang Kuajing Technology Co. , Ltd. , trading under the name Up Kuajing, is a marketing company that provides marketing services software for cross-border e-commerce clients. The company's overseas business database product was launched in early 2023, In the same year, the company became an official licensee of WhatsApp, providing mass mailing services to its customers on a fully self-owned basis.

Aaron, the company's CEO, has experience in internet marketing and product operation, once worked at Tencent as an e-commerce project manager. In July 2024, the company closed a round of pre-series A funding. In December 2025, Up Kuajing closed series A funding led by returning investor Zixun, with participation from returning investors Yuguo. com (Xiamen) cross-border e-commerce and Xiamen Gaozhixing.

The company provides one-stop customer acquisition services for domestic foreign trade B2B cross-border e-commerce enterprises with the core of building overseas business database. Specifically, it includes providing global customs transaction data, enterprise contact information, Canton Fair buyers and other data. As of 2024, the company's database products have included over 2. 7 billion customs data, 100 million corporate executive information and 80 million upstream equity data of overseas enterprises.

The company generates revenue by providing commercial database services for foreign trade enterprises and users, specifically through paid subscriptions, which are divided into enterprise and personal editions.