Tunity Inc.

Tunity Inc. is a technology company that developed a mobile application enabling users to access live audio from muted televisions. The solution caters to various venues such as bars, restaurants, and airports, enhancing customer experience. Founded in 2013 and headquartered in New York, US, Tunity Inc.

specializes in providing audio solutions for muted televisions through its proprietary mobile application. The company has undergone changes in its operational strategy and is recognized for its innovative approach in this niche sector. In March 2022, Tunity was acquired by iSpot. tv, Inc.

from MGM Resorts International for an undisclosed amount, allowing it to align with a broader audience measurement service. The co-founders of Tunity are Patrick Wosnitza and Ricardo Silva, who have backgrounds in technology and entrepreneurship. The most recent funding round, a Series A, raised a total of USD 12. 00 mn, which was fully secured in one round of financing.

Tunity's main offering is a mobile application that utilizes patented deep learning and computer vision technology to synchronize live audio from muted televisions to users' mobile devices in real-time. The app targets a diverse clientele including bars, restaurants, gyms, universities, airports, and doctor's offices, with a focus on high foot traffic urban areas in the United States and potential international expansion. Tunity generates revenue through partnerships and direct-to-consumer transactions, allowing venues to subscribe to its service for enhanced customer engagement. The company offers marketing kits to promote the app among venue operators, which may help in integrating the service into their operations effectively.

The pricing structure aims to create value for both venues and their customers, thereby facilitating revenue growth through increased adoption across various sectors. Following its acquisition in March 2022, Tunity aims to leverage its technology and resources to enhance its offerings and enter new markets. The acquisition by iSpot. tv, Inc.

allows Tunity to meet demand for a unified measurement system for audience consumption. While specific new products have yet to be disclosed, the integration into iSpot. tv’s framework is expected to facilitate expansion into broader geographic markets and enhance audience measurement capabilities.