TruStory

TruStory is a platform aimed at enhancing online gambling experiences through advanced technology, featuring sports betting, live casino games, and various online gaming options. TruStory is an online gaming and betting platform that offers a variety of gambling products. Founded in 2017, the company is headquartered in Los Angeles, US. It was established by a team of individuals with a vision to innovate the online gambling space.

In May 2018, TruStory raised USD 3 million in Seed funding, led by Pantera Capital, with participation from Abstract Ventures, Coinbase Ventures, Dream Machine, Kindred Ventures, and Wonder Ventures. This funding marked their first and only deal to date, accumulating a total of USD 3 million raised. TruStory specializes in online gambling and betting services, offering an extensive suite of products that includes sports betting, live casino games, and various online gaming options such as slot games and card games. Their platform is designed to provide users with a seamless and engaging gambling experience, integrating advanced technology to cater to a broad customer base, including casual gamers and serious bettors primarily in Southeast Asia and Europe.

The company emphasizes transparency and security in transactions, ensuring the protection of player information and funds, which addresses key concerns for its clientele. TruStory's revenue model is primarily based on transactional fees generated from online betting activities. Users can create accounts and engage directly with the platform for their betting needs, with revenue generated through commissions on bets placed and fees associated with premium gaming services. Additionally, promotional offers are available to enhance user engagement and loyalty.

The company's focus on secure and swift transaction processing facilitates a consistent revenue flow through customer activity while maintaining user satisfaction and retention. TruStory plans to utilize the recent Seed funding of USD 3 million raised in May 2018 to further develop their platform and enhance their gaming offerings. This includes the design and launch of new products aimed at improving the user experience. The company is targeting expansion into new geographic markets, focusing on increasing its presence in regions with high potential for online gambling, particularly in Asia and Europe, by the end of 2020.

The funding will support these initiatives, enabling them to scale operations and attract a broader customer base.