Troika Media Group, Inc.
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Troika Media Group, Inc. - overview
Established
2017
Location
New York, NY, US
Primary Industry
Marketing/Advertising
About
Founded in 2017 and based in New York, US, Troika Media Group, formerly known as M2 nGage Group, operates as a brand consultancy and marketing innovation company that provides integrated branding, consulting services, and marketing solutions. In December 2023, Blue Torch Capital along with other lenders provided USD 11 million debtor-in-possession financing to support the restructuring of Troika Media Group. As of January 2024, the company operates from locations in New York, Los Angeles, and London, and their clients include Apple, Hulu, Riot Games, Belvedere Vodka, Unilever, UFC, Leaf Home, AT&T, Andersen Windows, and Peloton. The firm trades on the New York Stock Exchange under the ticker symbol, TRKAQ.
The company is a professional services company that offers brand building and activation, marketing innovation and enterprise technology, and performance and customer acquisition.
Primary Industry
Marketing/Advertising
Sub Industries
Consulting Services, Market Research & Consulting, Marketing/Advertising, Professional Sports/eSports
Website
www.troikamedia.com
Verticals
AdTech
Total Amount Raised
Subscriber access only
Troika Media Group, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Private Debt | Completed | Troika Media Group, Inc. | - |
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