TRIBE Digital Pty Ltd
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
TRIBE Digital Pty Ltd - overview
Established
2013
Location
Melbourne, Victoria, Australia
Primary Industry
Marketing/Advertising
About
Based in Melbourne, Australia, and founded in 2015, TRIBE Digital Pty Ltd is a marketplace connecting brands with social media micro-influencers. Jules Lund is the founder of the company and Anthony Svirskis is its current CEO. In February 2021 the company raised USD 5. 5 million in pre-IPO funding.
The company provides a Tribe platform which allows its users to browse leading brands, create campaigns, user-generated content will be available on this campaign, approve the favorites and the company’s influencers will post it to their social media channels which will be reaching thousands, website’s in-built analytics will show the performance, purchase the rights for the best-performing content and then it can be provided to the desired audience. The company generates revenue by pricing its platform packages which include a free annual fee and USD 299 activation fee per campaign for pay-per-use package and a custom annual fee for pro, teams, and enterprise packages. The company plans to use the pre-IPO funds for product development and engineering, with a significant portion set aside for sales and marketing.
Current Investors
Exto Partners, Clinton Capital Partners, Burch Creative Capital
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Social Networking & Communication Platform, Sales & Marketing Software
Website
www.tribegroup.co
Verticals
Mobile Apps, Social Media
Company Stage
Series A
Total Amount Raised
Subscriber access only
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.