Tracknme Servicos de Comunicacao Ltda

TracknMe specializes in developing tracking systems that empower businesses to manage their tracking operations efficiently, featuring a user-friendly platform and extensive device compatibility. Founded in 2013 and headquartered in Sao Paulo, Brazil, Tracknme Servicos de Comunicacao Ltda provides a centralized tracking solution and has executed one deal as of February 1, 2017. The company is led by CEO Nicolas Wernicke, who has an entrepreneurial background in technology services. TracknMe offers a comprehensive tracking system that enables businesses to operate their tracking services with low investment and setup time.

Their central platform supports over 800 tracker models, allowing real-time tracking for more than 250,000 registered devices across over 1,000 companies. Services include a digital marketplace for purchasing or renting devices, with payment options such as bank slips, credit cards, and instant payments via PIX, targeting an underdeveloped market in Brazil with less than 5% penetration. TracknMe generates revenue through subscriptions, equipment sales, and service contracts. Clients register devices to access features like incident management and reporting.

The billing system incorporates various payment methods for equipment purchases or rentals and ongoing service use, ensuring reliable revenue from both individual and business clients. TracknMe intends to enhance its product offerings and plans to launch new features by late 2023, focusing on expanding its market presence in other Latin American countries by 2025. The venture funding they received in February 2017 from Bossa Nova Investimentos will be allocated towards these development and expansion initiatives, aiming to capture a larger share of the tracking solutions market.