TotalEnergies Marketing Jordan

TotalEnergies Marketing Jordan is a leading provider of fuels and lubricants, catering to the needs of both consumers and businesses across Jordan with a diverse product range and service offerings. Founded in 2007 and headquartered in Amman, Jordan, TotalEnergies Marketing Jordan specializes in the distribution of fuels and lubricants. The company has maintained a consistent operational strategy without notable pivots or structural changes since its inception. In November 2025, Vivo Energy Group, a portfolio company of Helios Investment Partners, agreed to fully acquire TotalEnergies Marketing Jordan.

Financial terms were not disclosed. The transaction is subject to regulatory approvals and closing conditions. TotalEnergies Marketing Jordan primarily offers a wide range of fuels and lubricants designed to meet the diverse needs of its customers. Their core product offerings include high-quality gasoline, diesel fuels, and a variety of lubricants, specifically under the Quartz and Rubia brands.

These products are engineered to enhance vehicle performance and efficiency, addressing the demands of both individual consumers and businesses in the automotive and industrial sectors. Beyond fuels, the company also provides services such as oil changes, car washes, and convenience store offerings at its service stations. TotalEnergies serves a broad customer base across Jordan, targeting both retail consumers and businesses that require fuel and lubricants for transportation, industrial machinery, and logistics. TotalEnergies Marketing Jordan operates through a structured revenue model that encompasses both B2C and B2B transactions.

Revenue is generated primarily from fuel sales at service stations and through direct sales of lubricants and automotive products. Transactions typically occur at the pump or through service appointments at their Quartz Auto Care centers, where customers may purchase oil changes alongside additional services like car washes. The pricing structure is anchored around competitive rates for fuel types and lubricants, which may include specific pricing for flagship products such as Quartz lubricants. The company maintains relationships with distributors and retailers, enhancing its market reach and ensuring a steady flow of products to meet consumer and business demand.

The November 2025 acquisition will allow TotalEnergies Marketing Jordan to refocus on core energy transition markets while enabling Vivo Energy to drive regional growth.