TOCOBO

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TOCOBO - overview

Established

2021

Location

Seoul, -, South Korea

Primary Industry

Consumer Products

About

Based in South Korea, TOCOBO creates vegan skincare and cosmetic products, emphasizing essential ingredients for effective results and targeting beauty enthusiasts both domestically and internationally. TOCOBO, established in 2021, operates from Seoul, South Korea, focusing on vegan skincare and cosmetics. The company has successfully completed 2 deals, with its most recent funding round being a Private Debt amounting to KRW 50 billion, secured from OCEANFRONT PARTNERS on January 12, 2026, which also represents the total amount raised to date. The founder's detailed history is not publicly available.


TOCOBO specializes in vegan skincare and cosmetic products, focusing on formulations that prioritize essential ingredients for effective results. The company’s core offerings include a variety of lip care items such as the Glow&Glass Tinted Lip Balm and Vitamin Nourishing Lip Balm, as well as sun protection products like the Vita Airy Sun Primer and Vita Waterproof Sun Stick. These products are designed to enhance natural beauty while addressing specific skincare concerns such as hydration, sun protection, and anti-aging. TOCOBO targets a diverse clientele, primarily serving individual consumers in both the domestic South Korean market and international markets including the USA.


Customers include makeup enthusiasts and skincare aficionados seeking high-quality, cruelty-free alternatives in their beauty routines. TOCOBO generates revenue through direct-to-consumer sales, offering its products through online platforms and potentially physical retail partnerships. The company’s pricing strategy includes individual product offerings, with flagship items such as the Glow&Glass Tinted Lip Balm priced at 14,000 KRW and the Vita Glazed Lip Mask at 20,000 KRW. Transactions typically occur in a straightforward manner where customers select products, proceed to checkout, and complete their purchases online, often benefiting from promotional offers such as starter kits or discount coupons upon subscription.


This structure fosters customer loyalty and encourages repeat purchases, particularly among users eager to explore the benefits of TOCOBO's vegan skincare range. TOCOBO plans to leverage the recent funding of KRW 50 billion to expand its product line and enhance market presence. They are working on new product innovations aimed at addressing emerging skincare trends, with planned releases expected in 2026. The company is also targeting geographical expansion into new markets, including broader access in North America and Europe within the next two years.


Current Investors

Oceanfront partners

Primary Industry

Consumer Products

Sub Industries

Beauty & Hygiene

Website

www.tocobo.co.kr/

Verticals

E-commerce

Company Stage

Mature - Buyout

Total Amount Raised

Subscriber access only

TOCOBO - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
BuyoutCompletedTOCOBO-

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