The Pickle Juice Company, LLC

Have updates for this profile? Please contribute data

= Subscriber Access Only

You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.

With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.

The Pickle Juice Company, LLC - overview

Established

2001

Location

Mesquite, TX, US

Primary Industry

Consumer Products

About

The Pickle Juice Company, LLC produces innovative beverages focused on muscle cramp relief. Founded in 2001 in Mesquite, US, the company has maintained its original mission without significant pivots. The founder's history is not documented, and there are no mentions of subsidiaries or parent companies. The most recent funding round was in May 2025 when Azalea Capital invested in the company, although financial terms remain undisclosed.


The Pickle Juice Company specializes in a unique line of functional beverages designed to alleviate muscle cramps through the consumption of pickle juice. Their flagship product, Pickle Juice®, features a proprietary blend of electrolytes, vitamins, and minerals that effectively stop muscle cramps. Targeting athletes and individuals engaged in physical activities that lead to cramping, the product has established a loyal customer base, including both recreational and professional athletes, as well as health-conscious consumers. The products are available in various formats, such as individual shots and larger bottles, and are distributed across the United States, Europe, and Australia.


Revenue for The Pickle Juice Company is driven primarily through direct-to-consumer sales and partnerships with retailers and wholesalers. They offer products in various formats, catering to diverse consumer preferences, and provide subscription options for regular shipments. The trademarked Pickle Juice® is central to the company’s revenue strategy, supported by collaborations with health and fitness retailers. The Pickle Juice Company plans to utilize the capital raised from Azalea Capital's investment in May 2025 to expand its market reach.


The company is currently designing new products and aims to launch them within the next year. Additionally, the company is targeting expansion into new geographical markets, although specific regions have not been disclosed. The funding will support these initiatives, aimed at growing their customer base and increasing product availability.


Current Investors

Azalea Capital

Primary Industry

Consumer Products

Sub Industries

Non-Alcoholic Beverages

Website

www.picklepower.com

Verticals

E-commerce, Manufacturing

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

The Pickle Juice Company, LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
GrowthCompletedThe Pickle Juice Company, LLC-

Displaying 1 - 1 of 1

Time to go Pro

Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.