The Craftory Limited
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
The Craftory Limited - overview
Established
2017
Location
London, -, UK
Primary Industry
Financial Services
About
The Craftory Limited is a consumer venture capital fund that invests in responsible Consumer Packaged Goods brands, focusing on those that are committed to positively impacting society and the environment. Founded in 2017, The Craftory Limited operates as a venture capital firm based in London, UK, specializing in responsible Consumer Packaged Goods. The firm was established by Elio Sceti and Ernesto Schmitt, both of whom have significant experience in building and scaling businesses. The Craftory has successfully engaged in one significant deal, with the latest being a BUYOUT in May 2018, where it raised USD 300 mn from GP Investments, Spice Private Equity, and others.
The Craftory focuses on investing in brands within the Consumer Packaged Goods sector that aim for positive social and environmental impacts. It supports a diverse range of innovative brands across categories such as food and beverages, beauty and personal care, health and wellness, and pet care. Their portfolio includes brands like Edgard & Cooper, DYPER, and Hippeas, operating in markets including Europe and North America. The Craftory's revenue is generated through its investment in Consumer Packaged Goods brands, where it typically engages in equity investments with the expectation of returns as these brands develop.
The firm maintains strategic partnerships with its portfolio brands, providing guidance and resources that help foster growth, with revenues realized upon successful exits like acquisitions or public listings. In the most recent fiscal year, the company reported an EBITDA of USD -149,289,724. The Craftory Limited plans to utilize the recent funding of USD 300 mn from its May 2018 deal to further expand its portfolio and support new product launches among its brands. The company is focused on entering new markets, specifically targeting expansion into additional regions in North America and Europe by 2024.
This strategic investment is designed to enhance the company's reach and accelerate brand growth across these new markets.
Current Investors
Spice Private Equity, GP Investments
Primary Industry
Financial Services
Sub Industries
Consumer Products, Financial Services
Website
www.thecraftory.io
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
The Craftory Limited - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Freddie’s Flowers Limited | - | ||||||||
| Add-on | Completed | Present Life | - | ||||||||
| Add-on | Completed | Dropps | - | ||||||||
| Buyout | Completed | The Craftory Limited | - |
Displaying 1 - 4 of 4
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.