The Bountiful Company

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The Bountiful Company - overview

Established

1971

Location

New York, NY, US

Primary Industry

Food

About

Based in New York, US, and founded in 1971, The Bountiful Company, formerly The Nature's Bounty Co. operates as a manufacturer, marketer, and seller of nutritional supplements. The company was originally known as Nature's Bounty, Inc. and in 1995 was renamed NBTY, Inc.


In 2010, the Carlyle Group acquired the company for USD 4 billion, and in September 2017, KKR acquired a majority stake in The Nature’s Bounty Co. In 2021, Nestlé S. A. acquires The Bountiful Company’s vitamin and supplement brands for USD 5.


75 billion. Nestlé will acquire The Bountiful Company’s core vitamin and supplement brands which will be integrated into Nestlé Health Science. Additionally, in that same year, 4x4 Capital acquired Bountiful Co's The Sports and Active Nutrition Division.   As of 2021, the company is led by its CEO Paul Sturman, and have offices in China, Spain, South Africa, and New Zealand.


  The Bountiful Company's line of products includes vitamins, minerals, herbal and other specialty supplements, and active nutrition products. The company's portfolio of brands includes Nature’s Bounty®, Solgar®, Osteo Bi-Flex®, Puritan’s Pride®, Sundown®, and Ester-C®.


Primary Industry

Food

Sub Industries

Consumer Products, Health Foods & Nutritional Supplements

Verticals

Manufacturing

Company Stage

Mature

Total Amount Raised

Subscriber access only

The Bountiful Company - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Corporate Carve Out, Secondary BuyoutCompleted1440 Foods Company-
Trade SaleCompletedThe Bountiful Company-
Secondary BuyoutCompletedThe Bountiful Company-
Corporate Carve Out, LP Direct, Trade SaleCompletedHolland & Barrett Group Limited-
Secondary BuyoutCompletedVitamin World USA Corporation-

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The Bountiful Company - key contacts

NamePositionStart DateEnd DateVcardBio 
Board Advisor, Former President and CEO - Excelligence Learning CorporationBM

BM Board Member

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