TapCommerce

TapCommerce is a New York-based company that offers a robust eCommerce platform tailored for entrepreneurs and small businesses, providing essential tools for online store creation, payment processing, and customer insights. Founded in 2012 and headquartered in New York, US, TapCommerce operates as an independent entity and focuses on helping small businesses establish their online presence through an intuitive platform. The company was acquired by Twitter in June 2014 for USD 100 mn. The founder's prior ventures are not publicly documented, and there are no known subsidiaries or parent companies.

TapCommerce has completed three deals since its inception, with the latest round being an Add-on Trade Sale, amounting to USD 100 mn, led by X Corp. , bringing the total amount raised to USD 10. 5 mn. TapCommerce specializes in providing an intuitive eCommerce platform designed for entrepreneurs and small businesses looking to establish their online presence.

The platform includes a user-friendly storefront creation tool, mobile-first design, secure payment gateways, and comprehensive inventory and shipping management tools. Additionally, powerful analytics features enable users to understand market trends and customer behavior, appealing to a diverse clientele across North America, Europe, and Asia. The revenue structure of TapCommerce is based on a subscription model, offering various pricing plans tailored to business needs, including a free tier for new users. Premium plans provide additional features for a monthly fee, with transactions occurring directly between customers and sellers through integrated secure payment gateways.

Overall revenue is generated through subscriptions and transaction fees associated with payment processing. TapCommerce's growth strategy includes the development of new features to enhance the platform and plans for geographic expansion into additional markets in Europe and Asia by 2015. The funds from the recent acquisition by Twitter, amounting to USD 100 mn, will support these initiatives, allowing for the development of new products and enhancements to existing services.