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Established
2001
Location
Scottsdale, AZ, US
Primary Industry
Software
About
Swiftpage, Inc. is a customer relationship management (CRM) company based in the US, specializing in tailored software solutions that enhance productivity for small to medium-sized businesses (SMBs). Founded in 2001 in Scottsdale, US, Swiftpage, Inc. focuses on providing CRM solutions.
The company has undergone significant development in its service offerings, particularly with its flagship product, Act!. The co-founders include Adam Cook and Matt McCann, and the current CEO is Bruce Reading. Swiftpage has completed four funding rounds, with the latest round raising USD 2. 50 mn from Jump Capital, equating to the total amount raised of USD 2.
50 mn. Act! offers a comprehensive suite of products focused on customer relationship management (CRM), email marketing, and customer management tailored specifically for small to medium-sized businesses (SMBs). Their core platform integrates sales, marketing, and customer management functionalities into a single, intuitive interface, allowing users to efficiently organize customer data, manage sales pipelines, and execute email marketing campaigns.
The platform enhances productivity by centralizing customer interactions and providing insights through analytics and business intelligence tools. Act! serves a diverse client base across various industries such as retail, services, and healthcare, particularly emphasizing markets in North America and Europe, enabling better customer engagement and increased sales. In the most recent fiscal year ending in 2017, Swiftpage, Inc.
reported revenue of USD 29. 90 mn, primarily generated through a subscription model for its software services. Customers subscribe to various pricing plans for core features such as CRM, email marketing, and analytics tools, which are offered on a monthly or annual basis based on user count and feature selection, securing ongoing client relationships. Swiftpage is strategizing future growth by planning to release new product features aimed at enhancing the user experience within its CRM offerings.
The company is targeting expansion into additional markets in North America and Europe by the end of 2024. Recent funding will be allocated to bolster product development and expand marketing efforts to attract new customers, following Jump Capital's exit from their stake in Swiftpage, with financial terms undisclosed.
Accel-KKR, SFW Capital Partners, Jump Capital
Software
Sales & Marketing Software, Customer Relationship Management
www.act.com/
AdTech, Cloud Computing
Mature - Growth Capital
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Kuvana, Inc. | - | ||||||||
| Growth | Completed | Swiftpage, Inc. | - | ||||||||
| Add-on, Corporate Carve Out | Completed | The Sage Group plc's ACT! | - | ||||||||
| Add-on, Corporate Carve Out | Completed | The Sage Group plc's SalesLogix | - | ||||||||
| Growth | Completed | Swiftpage, Inc. | - |
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