Sweaty Betty Limited
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Sweaty Betty Limited - overview
Established
1998
Location
London, -, UK
Primary Industry
Retail
About
Based in London, UK, and founded in 1998 by Tamara and Simon Hill-Norton, Sweaty Betty Limited operates as global activewear and lifestyle brand that offers women's apparel. The company has a global web presence with over 150 concessions and stores in the US, Europe, Canada, and Asia. The firm received a growth investment from L Catterton and Strand Equity in 2015 and in August 2021, Sweaty Betty Limited was acquired by Wolverine World Wide, Inc. The firm provides and sells a range of fitness clothing such as dresses, skirts, shorts, leggings, tops, swimwear, trousers, coats, jackets, hoodies, sports underwear, shoes, bags, headbands, yoga mats, and fitness equipment.
The company also offers its products through its website. Sweaty Betty Limited also offers wellbeing recipes and podcasts for its customers. Additionally, the firm provides a 60% discount for its customers, and furthermore offers a refund and return policy on the items purchased. Following its acquisition by Wolverine World Wide, Inc.
, Sweaty Betty Limited plans to accelerate its growth by expanding its business platform and further its mission.
Primary Industry
Retail
Sub Industries
Accessories, Clothing, Footwear, Recreational Hobbies & Sporting Goods, Clothing Stores, Recreational Product Stores
Website
www.sweatybetty.com
Verticals
E-commerce
Company Stage
Acquired
Total Amount Raised
Subscriber access only
Sweaty Betty Limited - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Sweaty Betty Limited | - | ||||||||
| Growth | Completed | Sweaty Betty Limited | - |
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