Supertails

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Supertails - overview

Established

2021

Location

Bangalore, Karnataka, India

Primary Industry

Consumer Products

About

Based in Karnataka, India, and founded in 2021, Pets Centric Private Limited operates as Supertails that provides a one-stop solution for pet food and supplies. The company was co-founded by Vineet Khanna, Aman Tekriwal, and Varun Sadana. In February 2026, Supertails raised USD 30 million in series C funding led by new investor Venturi Partners, with participation from other new investors Nippon Life India AIF. Returning investors Fireside Ventures, Titan Capital, RPSG Ventures, Sauce.


vc, DSG Consumer Partners, and Saama Capital also participated in the round. Pets Centric Private Limited provides a digital pet care platform for pet-related products and healthcare services. The company's platform offers online vet consultations and products across the categories of food, accessories, grooming essentials, and toys for dogs and cats. The company will use the February 2026 funding to expand veterinary clinics, scale rapid delivery services in top cities, and strengthen its end-to-end pet care supply chain.


Current Investors

Saama Capital, DSG Consumer Partners, Whiteboard Capital

Primary Industry

Consumer Products

Sub Industries

Pet Products, Healthcare Specialists, Internet

Website

www.supertails.com/

Verticals

E-commerce, Mobile Apps

Company Stage

Series C

Total Amount Raised

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