Subdued
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Subdued - overview
Established
1992
Location
-, RM, Italy
Primary Industry
Consumer Products
About
Based in Rome, Italy, and founded in 1992 by co-founders Alessandro Orsini, Enrico Maria Sconciaforni, Osit Impresa S. p. a. , doing business as Subdued, offers a range of clothing and accessories for men and women, with a focus on casual, trendy styles.
In March 2024, NUO acquired a 30% minority stake in Subdued for EUR 70 million. The company operates in Italy and Europe with a retail network of over 130 stores, including in international cities such as Paris, London, Barcelona, Madrid, and Amsterdam. Subdued offers a range of clothing and accessories for both men and women, including jeans, jackets, sweatshirts, hoodies, dresses, skirts, swimwear, tops, t-shirts, shirts, trousers, and more. The company generates revenue by selling the products through its website that range from EUR 3.
90 to EUR 89,00. The acquisition will help Subdued strengthen its footprint in Europe and its digital capabilities, as well as expand its reach overseas.
Current Investors
Primary Industry
Consumer Products
Sub Industries
Clothing, Accessories
Website
www.subdued.com/
Verticals
E-commerce, Manufacturing
Total Amount Raised
Subscriber access only
Subdued - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| LP Direct | Completed | Subdued | - |
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