Strive Asset Management LLC

Based in Ohio, US, and founded in 2022 by co-founders Anson Frericks and Vivek Ramaswamy, Strive Asset Management operates as an asset management company providing wealth and asset management solutions for the financial sector. As of 2024, Matt Cole operates as a Chief Executive Officer of Strive Asset Management. In July 2024, Strive Asset Management LLC raised USD 30 million in Series B funding led by Cantor Fitzgerald, with participation from Narya and Deason Capital Services.   Strive Asset Management provides wealth management services such as customized advisory services focusing on wealth protection and growth, free from non-financial constraints.

The company offers ETF solutions such as investment funds that integrate a value-maximization approach in shareholder voting and engagement. It supports its clients with 401(k) Plans such as pooled employer plans (PEPs) for businesses and retirement solutions. In addition, the firm offers direct indexing services such as separately managed accounts separately managed accounts (SMAs) featuring daily tax optimization and governance oversight. The company plans to use the funding from July 2024 to support the launch of Strive Wealth Management, driven by the significant demand for expanded financial services following the early success of its asset management platform in the United States.