STiLy, Inc.

STiLy, Inc. is a Japanese technology company providing a sophisticated investment application that supports retail investors in making informed stock market decisions through advanced analytical tools and automated financial calculations. Founded in Tokyo, Japan in 2015, STiLy, Inc. specializes in developing investment applications.

The company raised JPY 150 million in Series A funding from JAFCO Group on May 1, 2017, which contributed to its growth and service enhancement. The company has engaged in a single transaction since inception, focusing on delivering quality financial insights to its clientele. Propro, developed by STiLy, is a long-term investment application designed to provide users with analytical tools to assist in stock market investments. The core product offerings center around a user-friendly platform that automates the calculation of key financial metrics, allowing investors to visualize and assess potential stock performance.

Propro enables users to set target stock prices based on thorough market analysis, making it easier to understand the sensitivity of target prices to changes in performance forecasts. The application is primarily aimed at retail investors seeking to enhance their decision-making capabilities through data-driven insights. Propro operates in the Japanese market, with aspirations to expand its reach to broader Asian markets. The revenue model for Propro is primarily based on subscription services, where users pay for access to premium features that enhance their investment experience.

Transactions between Propro and its clients typically occur through annual or monthly subscription plans, which grant users access to advanced analytical tools and personalized investment insights. While specific pricing plans are not publicly disclosed, the structure is designed to cater to individual investors and potentially financial advisors interested in utilizing the platform for client management. The flagship service involves providing automated calculations and projections that help users align their investment strategies with market trends, ultimately aiming to improve the overall investment performance for its clientele. Following the Series A funding round in May 2017, STiLy, Inc.

plans to enhance its Propro application by introducing new features that cater to a broader audience of retail and institutional investors. The company aims to expand its market presence beyond Japan into other Asian markets within the next three years. The JPY 150 million raised in the latest funding round will be allocated towards product development and marketing efforts to support this regional expansion.