Softopper LLC

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Softopper LLC - overview

Established

2000

Location

Boulder, MX-COA-Coahuila, US

Primary Industry

Automobiles, Other Vehicles & Parts

About

Softopper LLC is a company specializing in high-performance automotive accessories, particularly focused on off-road vehicle solutions, enhancing the functionality and versatility of trucks and SUVs. Softopper LLC provides innovative automotive accessory solutions, specifically truck bed covers designed for adaptability and durability. Founded in 2000 in Boulder, US, the company was acquired by Bestop, Inc. in June 2019, a portfolio company of Kinderhook Industries.


The founder’s previous entrepreneurial history is not documented, and there are no mentions of additional subsidiaries or significant pivots in business strategy. Softopper LLC specializes in high-performance automotive accessories tailored to off-road vehicles, trucks, and SUVs. Their flagship products include Softopper truck bed covers, which offer secure and versatile storage solutions. Additionally, the company distributes products from recognized brands like Baja Designs, PRP Seats, and Tuffy Security Products.


Their customer base includes off-road enthusiasts and everyday vehicle owners across North America, Europe, and select regions in Asia, emphasizing quality and innovative solutions for enhancing vehicle capabilities. The revenue model of Softopper LLC is primarily based on direct-to-consumer sales and partnerships with retailers and wholesalers. Their premium offerings, such as Softopper truck bed covers, are marketed through various distribution channels, including online platforms and specialty retail locations. The company focuses on delivering high-quality products complemented by effective customer service to foster loyalty and repeat purchases.


Softopper LLC is strategizing future growth through the development of new product lines aimed at enhancing their automotive accessories portfolio. The company plans to expand into European markets by 2024, tapping into the increasing demand for off-road solutions. Following the acquisition by Bestop, Inc. in June 2019, the resources from this transaction will be utilized to support these product launches and market expansions.


Current Investors

Bestop, Inc.

Primary Industry

Automobiles, Other Vehicles & Parts

Sub Industries

Automobiles, Other Vehicles & Parts

Website

www.softopper.com

Verticals

Manufacturing

Company Stage

Add-on

Total Amount Raised

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Softopper LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedSoftopper LLC-

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