SOFTBERRY Inc.

Founded in 2017 and based in Jeju-do, South Korea, SOFTBERRY Inc. operates as a developer of EV Infra, an information app for electric vehicle users that provide real-time information on charging stations including location and current status. In November 2024, SOFTBERRY Inc. raised an undisclosed amount of venture funding from new investor SK Securities.

As of 2024, the firm is being led by Park Yong-hee, as its CEO, and its application has over 73,000 Monthly Active Users (MAUs). The company offers EV-Infra, a community application that provides various information about electric vehicles, EV purchases, charging station locations, and real-time data such as charging station entrance conditions, device defects, and charging speed, all of which are shared and verified by electric vehicle drivers in the community, assisting app users with reliable EV mobility information and data. The company also works with various service providers, including KEPCO, GS Caltex, and S-Traffic, to provide EV charging station payment services. Softberry also creates and offers a proprietary app called Otter, to deliver information exclusively to hydrogen car owners.

The company will use the November 2024 funding to drive business expansion and advance its services for future growth.