Smartsign AB
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Smartsign AB - overview
Established
1997
Location
Borlange, -, Sweden
Primary Industry
Software
About
Smartsign AB, based in Sweden, specializes in digital signage solutions that empower organizations to efficiently manage, design, and display content across multiple screens effortlessly. Founded in 1997, Smartsign AB operates from Borlange, Sweden, providing digital signage solutions that enhance communication for various businesses. The company has undergone strategic shifts to focus on cloud-based services and is not currently known to have subsidiaries. The CEO and founder's information is not available at this time.
Smartsign was involved in a recent investment round led by Standout Capital, which acquired a majority stake in the company on February 5, 2026, with undisclosed financial terms. Smartsign offers a comprehensive digital signage solution that enables businesses to efficiently schedule, design, and publish content across various screens, regardless of their location. The platform supports both cloud-based and on-premises deployment, meeting diverse operational needs. Key features include customizable screen layouts and templates, allowing users to create content quickly and intuitively.
Smartsign serves multiple industries, including education, healthcare, retail, and corporate environments, with clients like World of Volvo and City Gross. Their services extend into international markets across Europe and beyond. Smartsign operates primarily on a subscription-based revenue model, facilitating ongoing relationships with clients through software licensing and support services. The transaction structure typically involves direct business-to-business interactions, where organizations subscribe to Smartsign’s platform.
Clients are offered various pricing plans that cater to their operational scale and services selected, including hardware and installation support. Flagship offerings include the Smartsign digital signage software, which is tailored to meet the unique requirements of each client, ensuring effective communication strategies. In February 2026, Standout Capital, along with the company's management, acquired a majority stake in Smartsign AB. This acquisition is intended to accelerate growth, invest in innovation, and support the development of a new platform for customers and partners.
The company plans to introduce upcoming products focused on enhancing digital signage capabilities and expand its reach into new markets across Europe and beyond.
Current Investors
Standout Capital
Primary Industry
Software
Sub Industries
Multimedia & Graphics, Content Management Software
Website
www.smartsignmanager.com
Verticals
AdTech, Cloud Computing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Smartsign AB - financials
| Fiscal Year Ended | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 | Dec 31, 2025 |
|---|---|---|---|---|---|
| Revenue (USD) | 41,244,916 | 48,698,161 | - | - | - |
| % Revenue Growth (YoY) | - | 18.1% | - | - | - |
| EBITDA (USD) | 5,883,744 | 11,151,462 | - | - | - |
| Operating Income (USD) | 5,883,744 | 11,149,196 | - | - | - |
| Operating Margin | 14.3% | 22.9% | - | - | - |
| % EBITDA Margin | 14.3% | 22.9% | - | - | - |
| NET Income (USD) | 2,224,908 | 1,979,024 | - | - | - |
| % Net Margin | 5.4% | 4.1% | - | - | - |
Smartsign AB - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | Smartsign AB | - |
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