Simply.TV ApS

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Simply.TV ApS - overview

Established

2019

Location

Copenhagen, -, Denmark

Primary Industry

Software

About

Simply. TV delivers innovative metadata solutions for linear and streaming platforms, enhancing content management through advanced AI technologies and seamless integration for content providers. Simply. TV is focused on providing robust TV metadata solutions.


Founded in 2019 in Copenhagen, Denmark, the company has completed a total of 1 deal, with the most recent deal occurring on April 2, 2025. The founder's information is not available, and there are no noted changes in business strategy or operations. Simply. TV specializes in providing comprehensive TV metadata solutions that cater to both linear and streaming platforms, leveraging advanced AI and machine learning technologies.


Their core offerings encompass innovative metadata workflows that enable seamless integration and real-time insights for content providers, enhancing user experiences through customized navigation and data linking. These solutions address various needs within the entertainment industry, such as improving data accuracy, managing content rights, and optimizing viewer engagement. Simply. TV serves a diverse client base, including broadcasters and content distributors across North America and Europe, delivering tailored services to meet unique regional demands.


Simply. TV generates revenue through a subscription-based model designed for business-to-business transactions. Clients engage in partnerships for access to metadata services, structured to optimize operational efficiency and reduce costs associated with content management. Revenue streams include tiered subscription plans based on the volume of metadata processed or specific services utilized, allowing clients to select packages that align with their needs.


The company’s flagship services, which focus on advanced discovery and video metadata integration, underpin their value proposition in the competitive metadata marketplace. Simply. TV plans to utilize the capital raised from the investment by Summit Partners in April 2025 to accelerate growth. Future initiatives include the development and launch of new metadata products that aim to enhance service offerings, with specific release dates to be announced.


Additionally, Simply. TV targets expansion into new geographical markets beyond its existing presence in North America and Europe, with a focus on increasing its footprint in Asia by the end of 2026. This strategic move aims to address a broader client base and leverage emerging market opportunities.


Current Investors

Summit Partners

Primary Industry

Software

Sub Industries

Music & Video Streaming Software, Television & Film

Website

www.simply.tv/

Verticals

Artificial Intelligence

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

Simply.TV ApS - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
GrowthCompletedSimply.TV ApS-
Add-on, Corporate Carve OutCompletedRed Bee Media's Content Discovery Business-

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