Simple.Life Apps Inc.
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Simple.Life Apps Inc. - overview
Established
2019
Location
London, -, UK
Primary Industry
Healthcare
About
Based in the UK, Simple. Life Apps Inc. specializes in lifestyle management applications, providing innovative digital solutions for personal organization, goal tracking, and wellness management to enhance users' daily productivity and overall well-being. Simple.
Life Apps Inc. , founded in 2019 and headquartered in London, UK, develops applications focused on lifestyle management. The firm underwent a significant pivot towards enhancing its digital tools with a focus on wellness management. The company was founded without any notable mergers or subsidiaries.
The founder has experience in the tech industry, though specific previous ventures are not mentioned. Simple. Life Apps Inc. completed its most recent funding round, a Series B, raising USD 35.
00 mn on October 2, 2025, led by Hartbeat Ventures with participation from Liquidity Capital. This round brought the total amount raised to USD 35. 00 mn after just one deal. The core offerings of Simple.
Life Apps Inc. center around its innovative platform designed to enhance users' lifestyle management through a suite of digital tools. The application facilitates personal organization, goal tracking, and wellness management, providing users with intuitive solutions to improve daily productivity and overall well-being. Released in a phased approach, the app has evolved to meet the changing needs of its user base, which primarily consists of individuals seeking to streamline their busy lives and achieve a better work-life balance.
The app caters to a diverse clientele, from busy professionals to students, across various geographical markets including North America, parts of Europe, and select regions in Asia. By integrating features such as task management, calendar synchronization, and health tracking, Simple Life App positions itself as a comprehensive solution for users striving to enhance their personal efficiency and achieve their lifestyle goals. Simple. Life Apps Inc.
generates revenue primarily through a subscription-based model, allowing users to access premium features and content tailored to their specific needs. The transaction structure involves direct-to-consumer sales, where users purchase monthly or annual subscriptions to unlock exclusive functionalities and personalized services. Additionally, the company may engage in partnerships with wellness brands and productivity-related services, enhancing its value proposition while providing customers with integrated offerings. Pricing plans are structured to accommodate varying user preferences, with options targeting budget-conscious individuals as well as those willing to invest in comprehensive lifestyle solutions.
The flagship offerings are designed to foster user engagement and satisfaction, ensuring a steady stream of revenue as the app continues to attract a growing user base seeking to improve their daily routines and overall quality of life. In October 2025, Simple. Life Apps Inc. raised USD 35.
00 mn in Series B funding led by Hartbeat Ventures, with participation from Liquidity Capital. The company will use the funding to enhance its technology for personalized coaching, automated content, and user engagement features. Simple. Life Apps Inc.
plans to expand its market reach, focusing on new geographic regions in Asia and Europe by the end of 2026. Upcoming product launches include enhanced features for personalized coaching, set for release in early 2026.
Primary Industry
Healthcare
Sub Industries
Health Foods & Nutritional Supplements, Healthcare, Analytics & Performance Software
Website
www.simple-life-app.com/
Verticals
Artificial Intelligence, Mobile Apps, Social Media
Total Amount Raised
Subscriber access only

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