Simple AI

Based in Beijing, China and founded in 2024, Beijing Simple Intelligent Technology Co. , Ltd. , doing business as Simple AI, is an innovative technology focusing on the development of household intelligent robots empowered with artificial intelligence (AI). The company's founder and CEO Li Xiaofei graduated from Tsinghua University with both his undergraduate and doctoral degrees.

Its core members are graduates of top universities such as Tsinghua University, Peking University, the University of Science and Technology of China, and the Chinese Academy of Sciences, covering all aspects of the business, including cutting-edge model algorithms, data closed-loop systems, software architecture and complex electronics. In June 2026, Simple AI closed Pre-A funding led by Didi Chuxing, with participation from Plum Ventures, Keli Sensing Technology (Ningbo) Co. , Ltd. , Cyber Creation Ventures (CCV), Linear Capital, Puhua Capital.

The company develops an intelligent agent architecture with memory enhancement and world models for long task planning. Its portfolio includes a visual data system for high precision signal collection and robotic solutions tailored for hotel environments. These products enable machines to follow complex instructions and adapt across different hardware platforms. The company earns income through the sale of robotic hardware, the provision of customized automation solutions for the hospitality and healthcare sectors, and technical service fees.