SESAC LLC

SESAC LLC, based in the US, operates as a performing rights organization that specializes in music licensing services for public performance, ensuring compliance with U. S. Copyright Law. SESAC LLC is a performing rights organization (PRO) that licenses music for public performance.

Founded in 1931 in Nashville, US, the company was most recently acquired by Blackstone in January 2017 from Rizvi Traverse Management for undisclosed terms. The current CEO is Stephen Swid. SESAC provides music performance licensing services to businesses that publicly play music, ensuring adherence to U. S.

Copyright Law. Its main offerings include customized blanket licenses allowing legal use of live and recorded music across various mediums. The company represents over 1. 5 million songs from diverse songwriters and composers, catering to clients from small businesses to large corporations across industries such as hospitality, retail, and entertainment.

While primarily operating in the United States, SESAC also extends its services internationally based on its network of affiliated songwriters and music publishers. SESAC generates revenue by licensing music performance rights to businesses that incorporate music into their operations. Licensing agreements grant clients legal access to a vast music catalogue while safeguarding the rights of artists and composers. Operating on a B2B model, businesses pay for blanket licenses tailored to their needs, with pricing influenced by factors such as establishment size, music usage, and licensing terms.

Revenue from these licenses supports the company's growth and ensures fair compensation for music creators. SESAC plans to enhance its product offerings and expand its reach into new markets. Recent funding of USD 600. 00 mn from the Buyout round in January 2017 will support these initiatives.

Although specific new products have not been detailed, the company is actively working on strategies to broaden its presence internationally, given the increasing importance of global music licensing as the industry evolves.