Serenity Acres Treatment Center

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Serenity Acres Treatment Center - overview

Established

2011

Location

-, MD, US

Primary Industry

Healthcare Specialists

About

Serenity Acres Treatment Center offers wellness and therapeutic solutions focused on enhancing mental and emotional well-being through professional counseling and personalized wellness plans. Founded in 2011 in the US, Serenity Acres Treatment Center specializes in mental health services. In November 2016, it was acquired by Meridian Behavioral Health Network, part of Audax Private Equity. The company has not undergone any notable pivots or changes in business operations since its inception.


Serenity Acres specializes in providing a range of wellness and therapeutic solutions designed to enhance mental and emotional well-being. Their core offerings include professional counseling services, therapeutic workshops, and personalized wellness plans tailored to individual needs. These services aim to address various mental health challenges, such as anxiety, depression, and stress management, by employing evidence-based therapeutic techniques. Serenity Acres serves a diverse clientele, including individuals, families, and corporate clients seeking to improve their employees’ mental health.


The company has established a presence in several key geographical markets, including urban centers across North America and Europe, where the demand for mental health services has significantly increased in recent years. The revenue model of Serenity Acres is structured around a combination of direct-to-consumer services and B2B partnerships with organizations looking to enhance their wellness offerings. Clients typically engage in counseling sessions billed on a per-session basis, while corporate partners may opt for subscription packages that provide ongoing access to workshops and resources for their employees. Additionally, Serenity Acres offers a range of pricing plans that cater to different service levels, ensuring accessibility for a broad spectrum of users.


Notably, their flagship service, the 'Wellness Journey Program,' encompasses a comprehensive suite of therapeutic offerings designed to foster long-term well-being. Through these established revenue streams, the company effectively meets the mental health needs of its diverse client base while reinforcing its commitment to promoting wellness in various communities. Looking forward, Serenity Acres Treatment Center plans to innovate its service offerings by launching new therapeutic programs aimed at specific mental health challenges by the end of 2023. The company is also targeting expansion into key markets in North America and Europe within the next two years to meet the growing demand for mental health services.


The recent acquisition in November 2016 will support these initiatives by providing additional resources and funding to enhance their program development and market reach.


Current Investors

Meridian Behavioral Health

Primary Industry

Healthcare Specialists

Sub Industries

Fitness & Wellness Facilities, Healthcare, Mental Health Services

Website

www.serenityacres.com

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Serenity Acres Treatment Center - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedSerenity Acres Treatment Center-

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