Sequential Brands Group, Inc.
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
Sequential Brands Group, Inc. - overview
Established
2012
Location
New York, NY, US
Primary Industry
Marketing/Advertising
About
Sequential Brands Group, Inc. , based in the US, is a brand management company that develops, licenses, and markets a portfolio of consumer brands across various categories. Founded in 2012, Sequential Brands Group, Inc. is involved in the brand management sector, focusing on a diverse range of consumer products.
The company is headquartered in New York, US. In August 2018, Sequential Brands Group secured a PIPE funding round of USD 14. 50 mn led by Tengram Capital Partners, with the total amount raised to date also being USD 14. 50 mn.
The firm has completed a total of 5 deals since its inception. Sequential Brands Group manages a portfolio of consumer brands, focusing on licensing and marketing across various product categories. They work with partners to develop and promote these brands, ensuring they resonate in the market and align with consumer trends. For the most recent financial year ending in 2020, Sequential Brands Group reported a revenue of USD 89.
81 mn, accompanied by an EBITDA of USD -13. 01 mn. Looking ahead, Sequential Brands Group aims to refine its product offerings and enhance its brand portfolio. The company will utilize the recent funding received in August 2018 to support refinancing efforts and strengthen its capital structure.
Specific geographic markets for expansion have not been disclosed, but the strategic focus remains on enhancing operational capabilities and market reach.
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Market Research & Consulting, Footwear, Food, Clothing Stores
Website
www.sequentialbrandsgroup.com
Company Stage
Ceased Operations
Total Amount Raised
Subscriber access only
Sequential Brands Group, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Private Debt | Completed | Sequential Brands Group, Inc. | - | ||||||||
| Add-on | Announced | Avia, Inc. | - | ||||||||
| Add-on | Announced | SPRI | - | ||||||||
| Add-on | Completed | Gaiam | - | ||||||||
| Add-on | Announced | The Basketball Marketing Company, Inc. | - |
Displaying 1 - 5 of 23

Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.