Seismic Games, Inc.

Seismic Games, Inc. is a mobile gaming company focused on creating immersive augmented reality experiences that connect users with their physical environments through engaging gameplay. Seismic Games, Inc. specializes in developing augmented reality mobile games.

Founded in 2011 and headquartered in Los Angeles, US, the company was acquired by Niantic, Inc. , a subsidiary of Alphabet, on July 17, 2018. The founder of Seismic Games has a history in the gaming industry, contributing to various projects prior to this venture. The company has raised a total of USD 0.

73 mn across four deals, with its latest round being an unspecified amount in July 2018. Seismic Games, Inc. develops mobile games that leverage augmented reality (AR) technology to enhance user interaction with the real world. Their games provide users with engaging experiences through immersive storylines and character interactions, effectively merging digital and physical gaming environments.

The company’s applications are designed to foster community interaction and encourage outdoor exploration, targeting a global audience across various regions, including North America, Europe, and parts of Asia. Seismic Games, Inc. generates revenue primarily through in-app purchases and partnerships related to its mobile games. Users can buy virtual items, upgrades, and event passes that enhance gameplay.

The company also collaborates with brands to create sponsored events within its games, further contributing to its revenue stream. The pricing structure for in-app purchases varies, allowing users to choose from multiple tiers based on their preferences, which supports a sustainable business model within the growing AR market. Seismic Games, Inc. plans to leverage the recent acquisition by Niantic to expand its product offerings and enter new markets.

The company is anticipated to develop new augmented reality experiences, although specific product details and release dates are yet to be disclosed. With the support of the USD 0. 73 mn raised during its latest funding round, Seismic Games aims to enhance its existing platforms and explore strategic partnerships, particularly in emerging markets. The acquisition strategy will likely facilitate geographical expansion efforts, tapping into audiences in regions where Niantic has a strong presence.