SECAI MARCHE

Founded in 2018 and located in Tokyo, Japan, SECAI MARCHE Inc. , d. b. a SECAI MARCHE, a food technology startup that operates a B2B farm-to-table e-commerce platform and offers import/export and wholesale services, primarily catering to the Southeast Asian market, which includes Malaysia and Singapore.

Ami Sugiyama serves as both the CEO and Founder of the company. In January 2026,  SECAI MARCHE Inc. raised an undisclosed amount  in venture funding  from MOL PLUS. SECAI MARCHE Inc.

specializes in providing a platform that connects consumers with a variety of agricultural products, emphasizing the promotion of local produce. Their core offerings include a range of fresh food items sourced directly from farmers, ensuring high quality and sustainability. The platform also features an online marketplace that facilitates the purchasing of these goods, catering primarily to health-conscious consumers and those who prioritize supporting local agriculture. The company operates primarily in urban areas across Japan, targeting consumers in metropolitan regions who are seeking convenient access to high-quality agricultural products.

Secai Marche generates revenue through a direct-to-consumer sales model, where customers purchase products via their online platform. This transaction structure is facilitated through a combination of subscription services and one-time purchases, allowing consumers to select either regular deliveries or individual orders based on their preferences. The company focuses on establishing partnerships with local farmers, which enhances their product offerings while supporting a beneficial pricing structure for both parties. Revenue streams are further bolstered through promotional campaigns that highlight seasonal products, creating a dynamic pricing environment that encourages repeat business.

The company plans to use the January 2026 funding towards the enhancement of logistics and cold chain networks, improvement of supply chain systems, expansion of products and services, as well as the fortification of its organizational structure and partner network.