Scanova

Scanova is a technology company specializing in QR Code solutions that enhance customer engagement through customizable and trackable codes, providing businesses with tools for data analytics and marketing optimization. Founded in 2013 by Gautam Garg in Noida, India, Scanova offers a QR Code generation platform that allows businesses to create Dynamic QR Codes. The company raised INR 0. 2 million in Seed funding from Utthishta Management Advisors on June 30, 2015.

There are no indications of significant pivots in business strategy or parent-subsidiary relationships. Scanova primarily offers a robust QR Code generator designed for businesses seeking to enhance customer engagement and data analytics through customizable and trackable QR Codes. Their core product enables users to create Dynamic QR Codes that can be linked to various types of content such as URLs, videos, documents, and more, allowing businesses to share information innovatively. The platform features analytics and tracking capabilities to help businesses monitor user interactions and optimize marketing strategies.

Scanova serves a diverse clientele, including industries such as restaurants, consumer products, real estate, retail, education, and non-profits, with clients like Amazon and Nestle, providing services globally across North America, Europe, and Asia. In the most recent year, 2023, Scanova generated revenue amounting to INR 1,320,872. 1 and reported an EBITDA of INR 145,045. 5.

The company operates on a subscription-based model with pricing tiers including Ultra Lite, Basic, Lite, Standard, Pro, and Enterprise, which cater to various business needs and facilitate ongoing client relationships. Scanova plans to leverage its recent Seed funding of INR 0. 2 million raised in June 2015 to further enhance its QR Code product offerings and expand into new geographic markets. The company is targeting expansion in North America and Europe, with plans to launch new features and services aimed at improving customer engagement by the end of 2025.