SAS IGONOGO

Based in France, SAS IGONOGO provides a deep-tech platform that enhances online surveys by integrating advanced behavioral science and artificial intelligence, offering businesses insightful data collection and analysis solutions. SAS IGONOGO specializes in transforming the survey landscape through innovative technology, founded in 2021 and headquartered in Grenoble, France. The firm has successfully completed one funding deal, raising EUR 4 million in Series A funding on September 29, 2025. The company was established by a team committed to improving market research methodologies.

Igonogo specializes in a deep-tech platform that enhances online surveys through advanced behavioral science and artificial intelligence. Their core product focuses on capturing customer emotions and unspoken sentiments via intuitive, user-friendly interfaces, such as visual drag-and-drop features that liken the experience to interactive games. The technology aims to provide businesses with accurate insights into customer expectations, particularly around themes like eco-responsibility, while eliminating biases commonly associated with traditional survey methods. Igonogo serves a diverse client base, including companies like Givaudan and Voyages Flammang, across various sectors that require in-depth understanding of consumer behavior.

Their offerings are available primarily in the European market, with a concentration on industries prioritizing sustainable practices and innovative market research. Igonogo generates revenue through a subscription-based model for its survey software, which allows businesses to access and utilize its proprietary tools for data collection and analysis. The transaction structure typically involves B2B partnerships, where clients subscribe to different tiers of service based on their specific needs and the scale of their projects. Revenue is further derived from tailored consulting services, where the company provides expert guidance to clients in optimizing their use of the platform.

Specific pricing plans are structured to accommodate varying levels of usage, ensuring that both small enterprises and larger corporations can leverage Igonogo’s capabilities effectively. The company’s flagship offerings include its unique emotion detection tools, which are central to its value proposition in the market. In September 2025, SAS IGONOGO raised EUR 4 million in Series A funding to support its strategy for scaling growth and expanding market reach. The company aims to design and launch new products focused on enhancing user experience in surveys.

Plans for geographic expansion target additional European markets, with efforts expected to ramp up in the coming year.