SAS Groupe Positive
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SAS Groupe Positive - overview
Established
2001
Location
Roubaix, -, France
Primary Industry
Software
About
Based in France, Sarbacane Software develops effective digital communication solutions to enhance customer engagement. Their offerings include email marketing and CRM tools for businesses globally. Sarbacane Software SAS, founded in 2001 in Roubaix, France, specializes in providing digital communication solutions. The company has undergone significant growth, securing a total of 4 funding deals.
The latest round, a BUYOUT, occurred in October 2022, raising EUR 110. 00 mn from investors including Banque CIC Nord Ouest, EMZ Partners, and Groupe IDI. The founder's history is not detailed, but the company seems to have maintained its focus on enhancing communication tools for clients. Positive Group, formerly known as Sarbacane Group, provides innovative digital communication solutions that enhance customer engagement for businesses worldwide.
Their applications focus on email marketing, SMS marketing, and CRM, with core products including Sarbacane, Primotexto, and noCRM. io. These solutions enable automated communication and targeted marketing campaigns, catering to over 30,000 clients across various industries, particularly in Europe and North America. In 2023, Positive Group reported a revenue of EUR 20,737,568.
70 and an EBITDA of EUR 5,185,149. 30. The company operates primarily on a subscription-based model, allowing clients to choose from various pricing plans associated with their flagship products, ensuring accessibility to businesses of different sizes. Following the recent investment deal on October 1, 2022, which raised EUR 110 mn, Sarbacane Software plans to further develop its user-friendly technologies and increase its local presence in Europe.
The funding will support these initiatives, allowing the company to continue expanding its product offerings and reach new markets.
Current Investors
EMZ Partners, IDI, CIC Private Debt
Primary Industry
Software
Sub Industries
Analytics & Performance Software, Content Management Software, Sales & Marketing Software, Systems Management Software
Website
http://www.positive-group.com
Verticals
Cloud Computing
Total Amount Raised
Subscriber access only
SAS Groupe Positive - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Surfer sp. z o.o. | - | ||||||||
| Add-on, Trade Sale | Completed | User.com Sp. z o.o. | - | ||||||||
| Add-on | Completed | Marketing 1BY1 | - | ||||||||
| Buyout | Completed | SAS Groupe Positive | - | ||||||||
| Add-on | Completed | rapidmail GmbH | - |
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